Most local businesses don’t have a lead problem. They have a system problem. Phones ring at odd times, inquiries come from the wrong neighborhoods, and “leads” are actually price shoppers who never sh...
NAP consistency in local SEO: what it is and why small errors cost real money You can spend months on content and ads, then miss 20% of your calls because your address is wrong on one directory and yo...
The quiet killer of local sales: you don’t exist outside your own doorstep If your phone only rings from people two lanes away, this is for you. Most local businesses think they’re “on Google” because...
The mistakes killing your local visibility (and calls) If your map rankings wobble every few weeks, your reviews grow in bursts, and your phone rings less on Mondays than it used to, you probably don’...
The hard truth: your brand isn’t what you say. It’s what locals repeat If people describe your shop as “the tyre guy next to the flyover” or “that salon near the bus stand,” you don’t have a brand. Yo...
Seasonal Marketing Ideas for Local Businesses The problem no one admits Seasonal demand hits, and most local businesses post a lazy “10% off this week” on Instagram and call it a campaign. Footfall ba...
If your phone is quiet, check your Map Pack footprint You can have a decent website and still get buried in the Google Map Pack. I’ve watched weaker competitors take the top 3 spots with a boring site...
The blunt truth about why your neighbor ranks and you don’t Two shops on the same street. Same service quality. Similar review count. One shows up in the 3-pack. The other is buried. I’ve watched owne...
If you treat Local SEO like normal SEO, you’ll leak leads you should be winning I keep seeing the same pattern: a local business invests in “SEO,” publishes a few blogs, tweaks title tags, then wonder...
If your clinic doesn’t show up in the Map Pack, your phones stay quiet I’ve watched clinics pour money into glossy websites and aggregator listings while their Google Business Profile sits half-filled...
